SO GOOD - DON’T READ US
If you're sure that it's too late anyway,
if you'd rather see other taking on actions, and preferably from far away,
if you've stopped believing that ideas can change the world,
in short, if this world suits you,
don't read So Good.
So good is a new trimestral magazine which promotes activists, philosophers, volunteers, movement leaders, projects, idealists or simply citizens determined to make our world a better place. It encourages citizens towards positive and lasting change.
Agency: BETC Paris
AD: Jonathan Baudet-Botella
Copywriter: Olivier Aumard